The Incredible Hulk is a brand that’s surrounded in a mystique that transcends its pulpy comic book origins. Tapping into the Dr. Jekyll/Mr. Hyde mythos, The Incredible Hulk is ultimately about a man who’s tortured by an animalistic nature that he can’t control.
Yet while Mr. Hyde wanted to turn into Dr. Jekyll, Bruce Banner often did anything in his power to retain control of his emotions and keep his human form. The funny thing is, as readers of the comic book, the beauty of The Incredible Hulk’s form is not lost on us.
The Incredible Hulk represents the absolute zenith of the human form – beyond the tools that nature gave us – and gives us a literary glimpse of what an unchecked science can do to the human body – even if it ultimately creates something beautiful, if destructive.
The Incredible Hulk and The Rolex Hulk
So, what does this have to do with high-end watches? There is a tenuous connection between what the comic book gave us and with what designers from Rolex, Audemars Piguet, Omega, Breitling and the like do every day. Ultimately, what we wear on our wrist is beautiful at the expense of practicality. It’s unchecked science – what do we need with a tourbillon, after all, but to marvel at its over-engineered beauty?
The Rolex Submariner Hulk 116610LV began as a successor to the beloved 16610 LV ‘Kermit’ with its green bezel and black dial. This time, in 2010, Rolex went all-in with the color green and unlike the 16610 LV Kermit before it, the Hulk benefits from a ceramic dial, so the green will never fade – much like the green from our giant, gamma-irradiated friend.
Right now in our case, we have a prime example of piece of artistry on one of today’s most beloved watches. This time, it’s a Hulk within a Hulk, if you will – a 116610LV with The Incredible Hulk painted on the dial. While we tried to track down the artist, this timepiece seems to be one-of-a-kind as even the previous owner did not know who the artist was.
Plus, this was not a Bamford original. Since our partner store B. Young & Co. is a Bamford Authorized Dealer, we would know if this was one of their watches, but it’s not. Instead, it’s a piece of functional art where the artist him (or her?) self is lost to time.
Even if we don’t know who painted the dial, the level of expertise is still there. The Hulk within a Hulk is still there for all to ‘Marvel’ at. Whether you’re the wearer, a person in the room, this Rolex Hulk will surely garner attention – maybe just as much as a one-ton green superhero.